Intellectual Property

The client approached us with the task of safely entering Arab region markets, taking into account local legislation and cultural-linguistic specifics. We conducted an in-depth analysis of potential risks related to public order rules and nuances of the Arabic language, assessing their impact on brand protectability and marketing materials. We developed a strategy to minimize these risks, aligned the legal and marketing components, and prepared documents in compliance with the requirements of the patent offices in MENA countries.

The registration processes in the UAE, Saudi Arabia, Qatar, Kuwait, Iran, Iraq, Oman, and Egypt were successfully completed without refusals from the patent offices. The client obtained a legally and culturally adapted brand ready for safe promotion in Arab region markets, in compliance with local law requirements and linguistic specifics.

We analyzed the legal risks associated with trademark registration, taking into account national and cultural characteristics. Based on the preliminary analysis, we developed a comprehensive strategy for uniform brand protection in different Gulf countries and initiated the trademark registration process through the Madrid system and national procedures.

Thanks to a thorough preliminary risk assessment, the client was able to minimize legal threats even before entering the global stage of trademark registration. This allowed us to avoid significant costs and time delays associated with possible changes in the registration process.

The client’s business is based in the UK, but its main activities are carried out in the CIS. To avoid the risk of registration cancellation due to non-use in the UK, we needed to select the optimal base jurisdiction. We settled on Georgia, where the client already has a distributor and sales. To confirm commercial activity in Georgia, we provided a license agreement for another client’s trademark, already registered in Georgia.

The implemented strategy reduced the risk of trademark cancellation due to non-use and ensured its international protection under the Madrid system.

We analyzed IP protection legislation in target countries, prepared agreements for the transfer of intellectual property rights and identified key assets (trademarks, patents, software, industrial designs, copyrights) for protection. After completing the preliminary stage, we filed applications for registration of national trademarks in the UAE, Georgia and Kazakhstan, and also initiated international registration through WIPO, covering 25 countries and filing applications in South Africa, Argentina, Jordan, Saudi Arabia, Qatar and Kuwait.

Thanks to the optimal choice of the base jurisdiction for international registration, as well as the analysis of accelerated patenting programs, the client was able to significantly reduce the time frame for protecting its technologies and successfully expand its presence in the global market.

Due to the expansion of our network of eSports clubs, we have filed trademark applications in key jurisdictions including Saudi Arabia and the European Union. We also recommended registering a word mark in additional countries for broader protection, rather than being tied to a specific brand style.

The client received robust international brand protection, allowing them to begin franchising in new countries. By registering a word mark, the client will avoid having to re-file applications if their brand style changes, ensuring broad legal protection for the brand from the start.

We identified objects for registration as trademarks, analyzed legislation to select optimal jurisdictions for national applications and basic registration, ranked countries by timeframes, procedures and budgets. The key element of the strategy was the competent choice of the basic jurisdiction for international trademark protection. Active cooperation with local lawyers helped to identify the most promising registration options.

Using the created IP in social networks made it difficult to determine the boundaries of use and choose a jurisdiction for protection. Thanks to the timely registration of intellectual property, the client avoided the risks of brand dilution and imitation and violation of third-party rights.

We developed a client's copyright protection strategy to support international business expansion, prepared copyright works for deposit, selecting the optimal format and description to increase the chances of successful registration.

The client's copyright was successfully deposited in the US Library of Congress, which significantly increased the level of international brand protection and ensured legal security during global business development. The client received official confirmation of rights, which minimized the risks of infringement and simplified the protection of its intellectual property at the international level.

The complexity of the project was that the imitation concerned the color scheme and composition of the packaging, and traditional trademarks would not provide sufficient protection. We developed a step-by-step registration strategy, including the registration of traditional trademarks, the registration of simplified versions of marks, and the registration of a non-standard color/composition trademark. This approach allowed us to rely on previously registered trademarks, which simplified the registration of the most complex and controversial mark from the point of view of the national patent office.

The client received an effective brand protection strategy and trademark registration, which provided him with legal tools to combat counterfeiting.

The main challenge of the project was that the brand portfolio was developed by the client's marketing department without preliminary legal analysis, and the marketing strategy was already at an advanced stage. We identified risks associated with public order and the peculiarities of the Arabic language, and developed a strategy to eliminate them for safe entry into the Arab market. After agreeing on the legal and marketing strategy, we supported the legalization of documents for trademark registration.

Thanks to early risk assessment, our team successfully supported the process of trademark registration in the MENA countries without refusals from local authorities. This allowed the client to safely and legally enter the Arab market, ensuring brand protection and its compliance with local regulations.

We analyzed existing financial brands in the UAE to identify similar signs and determine possible obstacles to registration. We created a risk map describing potential problems and developed a strategy to minimize them. In addition, we prepared an individual list of goods and services, which serves as a basis for negotiations with the owner of a similar trademark.

As part of the negotiations, we received consent to register the client's trademark from the owner of a similar mark and signed a coexistence agreement with them, which established mutual guarantees and restrictions on the use of the brand in the UAE market. After registering the trademark, the client was able to conduct client transactions, marketing campaigns and interact with investors without legal risks.

We conducted an analysis of the legal risks associated with trademark registration, taking into account national and cultural characteristics. Based on the preliminary analysis, we developed a comprehensive strategy for uniform brand protection in 94 countries and initiated the process of trademark registration through the Madrid system and national procedures.

Thanks to a thorough preliminary risk assessment, the client was able to minimize legal threats even before entering the global stage of trademark registration. This made it possible to avoid significant costs and time delays associated with possible changes in the registration process.

To implement the project, we proposed a structure with two companies in one of the free zones in the UAE: a holding company - owns the rights to the image and content, an operating company - is engaged in commercial activities based on a license agreement with the holding. Our team developed a full set of legal documents for the implementation of the corporate structure, ensured the registration of companies and the transfer of intellectual property rights.

The client successfully acquired the rights to the image and content of the influencer, building a flexible corporate structure in the UAE. This approach allowed for a clear separation of ownership of intellectual property and commercial activities, ensured a transparent distribution of shares between partners and optimized the content monetization process.

We supported the process of trademark registration and brand protection for the client in Libya, including engaging colleagues – local patent attorneys, conducting a search for similar designations, consular legalization of documents and powers of attorney, preparing and filing oppositions, and successfully challenging competitors’ trademarks.

The client received comprehensive protection for its brand in Libya. Trademark registration ensured exclusive rights to use the brand, minimized the risks of violations and unfair use by third parties.

We advised the company on doing business in Oman, and also represented the company in the Sultan of Oman’s tender project “Economic City”.

We supported the process of filing applications for trademark registration, and conducted paperwork until positive decisions on registration were received.

We prepared a strategy for protection against the illegal use of IP in the Bahraini market, worked and represented the client in court, including the preparation of the necessary evidence and the provision of legal support during the consideration of the case.

Successfully protected the client's rights to innovative energy management systems for industrial enterprises in the Bahraini market.

We supported the submission of applications for
registration of trademarks and industrial designs, record keeping for an international oil and gas company.

The project included participation in meetings in
administrative bodies of India to substantiate the legality of protecting the client's brand.

The client received comprehensive protection of its brand in India. Registration of trademarks and industrial designs ensured exclusive rights to use the brand, minimized the risks of infringement and unfair use by third parties.